Stakeholder management

During the training, participants will learn methods for identifying stakeholders based on their importance and influence on the project. In the custom training game The Bridge on the Sava River, they will have the opportunity to practice influence techniques and achieve the best results in collaborating with stakeholders within the context of a specific task.

By participating in the game The Bridge over the Sava River, participants will experience various aspects of managing stakeholder expectations — they will communicate, possibly disagree, and express different needs and expectations.

As part of transferring the learning to a business context, we will discuss typical stakeholder behaviors and identify factors that help build agreement and achieve goals. Participants will learn two tools for identifying and analyzing stakeholders and assessing their impact on the project. They will also become familiar with a tool for building stakeholder profiles.

Based on the techniques learned, participants will prepare a communication plan for stakeholders for their projects and create a stakeholder collaboration plan — ensuring that working with stakeholders becomes an integral part of the project management process rather than a distraction.

Knowledge

• Typical stakeholder behaviors – open communication and hidden motives
• Project stakeholders – definition
• Identification and analysis of stakeholders
• Stakeholder radar
• Stakeholder matrix
• Stakeholder profile
• Communication plan
• Selected methods for engaging stakeholders
• Stakeholder engagement plan

Results

• Participants understand the overt and hidden mechanisms that drive stakeholders.
• Participants identify success factors in stakeholder dialogue.
• Participants are aware of the impact stakeholders have on project execution and success.
• Participants know the four main areas of stakeholder management.
• Participants carry out the stakeholder identification and analysis process using the most practical techniques.
• Participants will create a communication and stakeholder engagement plan.